At Luma, I have led influencer marketing campaigns, including identifying and onboarding influencer partners on major social platforms. I have also created product marketing assets and executed affiliate activation plans. Within my first two months, I drove over $3,000 in revenue through affiliate channels. My strengths at Luma include cultivating influencer relationships, producing quality social content, analyzing performance data, providing optimization recommendations, and collaborating cross-functionally to ensure successful campaign execution. I have contributed my skills in engagement-driven marketing to help promote the Luma brand across social media.